Open Late for the Future of Health & Wellness.
Open Late is a creative and strategic consultancy that helps life-saving brands and organizations differentiate, engage, and grow in a rapidly changing world.
Open Late Planning Next-Gen Experiences.
Open Late aims to redefine how health and wellness brands connect with their audiences, offering a unique suite of services designed to create differentiation, engagement, and impact.
Brand Strategy: Develop a clear identity, positioning, and messaging that resonate deeply with your target audience.
Experience Design: Map compelling customer journeys from awareness to loyalty through tailored touchpoints and programs.
Content Strategy: Plan for and create valuable content across various channels, including social media, email, and web platforms.
Innovation: Stay ahead of the curve by addressing pain points with future-looking products and services
Open Late Designing Next-Level Methods.
In today’s cluttered and siloed communications landscape, Open Late believes an organization's greatest path to differentiation is its people.
Using a human-first approach, enhanced—not replaced—by AI and other unique methods, Open Late empowers teams through collaboration and education. The result is more brilliant strategies, innovative experiences, and deeper connections.
The Open Late toolkit inspires new thinking and challenges bias to help brands find their true differentiation.
Design and futures thinking for empathetic and innovative ideation
Generative AI to rapidly generate ideas, strategies, and designs
Mindfulness techniques to promote clarity of thought
Tarot readings, art, poetry, and more to spice up brainstorms
Open Late to Make Great Things Happen.
Open Late was created by Joe DeLuca to help health and wellness brands thrive through collaboration experiments in strategy, creativity, and design.
For nearly 20 years, Joe has helped life-saving products and services differentiate, go to market, and engage effectively across channels. Working with brilliant strategists and creators, he has helped create the conditions for growth for top healthcare, wellness, and tech brands. Through Open Late, he aims to help organizations big and small solve business challenges through human-first and imaginative means.
